About the Client
NorthRow is a fast-growing business that helps organisations to combat against fraud and financial crime. Founded in 2010, they’ve worked with a number of high-profile clients to help keep them up-to-date in terms of security. Also helping with their onboarding processes.
NorthRow is currently listed as one of the RegTech 100 companies in the world. Which means that they are certainly a big contender within financial technology institutions.
With seed funding, NorthRow has grown quickly. Developing solutions for clients across multiple industries, including Fintech, Serviced Offices and the Property Sector. The company developed technology solutions to digitally transform clients’ onboarding and monitoring processes. This helps to prevent fraud. Ensuring regulatory compliance, whilst enabling customers to simplify their due diligence checks, streamline onboarding and ultimately reduce business risk.
What did the client want?
Since the launch of NorthRow, many competitors have joined this crowded market. This means that they needed to find a way of making sure they stayed ahead of the market. To show how they are different from other companies in the industry. They approached us as they wanted to create a new website to ensure they were differentiated from other competitors in the industry. It was imperative that the website had to be striking and different. As well as additionally providing a friendly and approachable feel.
Their existing website was not easy to manage alongside other pieces of software. The site was also not geared up very well for SEO purposes. With their new website, they wanted a number of custom integrations as well as a responsive site that would be SEO friendly.
The Final Result
The end product is an incredibly high-end, beautiful website. With plenty of interesting elements, it definitely puts NorthRow ahead of its competition.
Bespoke Feature Requirements
NorthRow wanted to make sure they were ahead of the competition in terms of website design. So it was clear from the outset that this project would involve a number of bespoke elements built into the WordPress Content Management System in order to achieve the results they were looking for.
They also requested that these custom elements be highly customisable. So we needed to develop bespoke Gutenberg blocks to achieve the look they were after.
With these custom made blocks, they have been able to create complex and elegant pages with no coding, and no extra and unnecessary plugins. These bespoke blocks are really intuitive and easy to use.
NorthRow asked for custom integrations with Customer Relationship Management software, as well as HR software. A requirement of the site was to communicate with these different platforms automatically, so it won’t require any human intervention.
We were able to integrate these platforms with the new website. They are now able to work seamlessly between all of these platforms. Saving much valuable time, as they don’t have to update the same information in different places.
Check out their new website here: northrow.com
Do You Need A Website Like This?
Is your website starting to look a bit dated compared to your competition? Is it not doing well in search results? Or is it simply not easy to manage? We can help you to create a bespoke website that caters exactly to your needs. From small simple websites to large Ecommerce websites, we’ve done them all. Get in touch with us and find out more.